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The website has the following in the homepage, "100 mm x 100 mm." I viewed that the web page also stated " 200 mm x 200 mm." They also said " 300 mm x 300 mm. 400 mm x 400 mm. 600 mm x 300 mm. 600 mm x 600 mm. 100 mm x 100 mm. 200 mm x 200 mm. 300 mm x 300 mm. 400 mm x 400 mm. 600 mm x 300 mm. 600 mm x 600 mm. 300 mm x 300 mm. 600 mm x 300 mm. 600 mm x 600 mm. 300 mm x 300 mm. 400 mm x 400 mm. 600 mm x 300 mm. 600 mm x 600 mm. 1200 mm x 600 mm. 300 mm x 300 mm. 300 mm x 300 mm. 20 mm x 20 mm. In its tradition of continuing innovation and growth, year." The meta header had vitrified tiles in india as the first search term. This keyword is followed by pavit, pavit tile, and manufacturers of vitrified pavement tile which isn't as important as vitrified tiles in india. The other words they uses is tiles manufacturers. exterior tiles is included and might not be understood by search crawlers.